Trends

Overview

The Trends tab focuses on how your content’s performance changes over time. It’s ideal for spotting patterns in consumption, highlighting your top DSPs, or tracking how new releases affect your overall metrics. You can zoom in on daily or weekly shifts and compare multiple tracks or artists side by side. By monitoring daily trends, you gain insights into how each of your assets (labels, artists, releases, and tracks) performs across various services and regions.

Feature Breakdown:

Total Streams: An aggregate number for the selected period.
Top DSPs: Which platforms are driving the most streams or revenue.
Top Countries: Geographical breakdown to see where you’re trending.
Top Channels / Formats: Identify the type of streaming or download format.

Who Is It For?

Labels & Distributors: Track how your catalog performs across streaming platforms, downloads, and physical sales (when available).
Artists & Managers: Gain immediate insights into how new releases or promotions are impacting daily streams, downloads, and overall audience engagement.
Artist Management & Labels needing to spot short-term spikes or dips to fine-tune promotional campaigns.
Marketing Teams looking for time-based patterns to align with social media and ad strategies.

Real-World Scenario #1 A manager compares daily streams over the last month to measure the impact of a social media influencer campaign that ran two weeks ago.

Real-World Scenario #2: A label owner wants to see if a new single is trending upward or downward. They check Daily Trends for the last 14 days to confirm continuous growth in streams.

Real-World Scenario #3 An indie artist releases a single and sees a sharp spike in streams for a few days, then a gradual decline. They use Trends data to plan a follow-up campaign just before the streams flatten out.

Real-World Scenario #4: An artist manager compares performance across DSPs for multiple artists over the last 30 days. They notice a spike in a particular country and decide to boost local marketing.

Key Benefits

Quickly gauge whether your marketing or promotional efforts have a measurable effect.
See how different DSPs or regions respond to your music over distinct time frames.
Align future release strategies with observed consumption patterns.
Switch between line, stacked area, or bar graph for quick comparisons.

How It Works: Step by Step Guides

Access Daily Trends
- Go to Analytics and Select Trends in the left main menu.
- This page shows all daily metrics for the selected time period.
Choose a Date Range
- Choose daily, weekly, or monthly granularity.
- For custom dates, select Choose Dates, pick a start and end date, then click Apply.
Filter Your View
- Use the Filters at the top of the Trends page (artist name, title, UPC/ISRC, etc.) to refine data.
- Compare multiple data sets on the same chart to see relative trends.
- Filter by specific tracks, artists, DSPs, or countries.
- You can also click on items in the graph or lists to drill down further.
Select a Category (Card) to View More
- Select or drill down between Labels, Artists, Releases, Tracks, Formats, Channels, Services, Countries, or Cities.
- Check or uncheck boxes in the table below to display or hide items on the graph.
Narrow or Shift the Timeline
- In the summary timeline beneath the main graph, drag the left or right edges to zoom in.
- Move the highlighted window left or right to focus on a particular period.
Interpret the Chart
- Use the icons in the upper right to select Line, Stacked Area, or Bar.
- Hover to see exact numbers on any date point.
- Use the table below for top tracks, top releases, or top artists.

Frequently Asked Questions

Q1: Why are there dips around weekends or specific dates? A: Listener habits can vary by day of the week or coincide with major events. Check your marketing calendar or seasonal trends.
Q2: Can I compare two specific artists or tracks in the same chart? A: Yes. Use the filter to select multiple items, and they will appear with distinct line colors on the chart.

Additional Resources

How to Use the Trends Tab for Release Planning
Case Study: Boosting Streams via Timed Social Media Campaigns

Next Steps and Future Releases

Predictive Trend Analysis: Automatic suggestions for the best release windows.
Historical Data Import: Planning to support more extended lookback periods.

PreviousEngagement NextGeo

Last updated 1 month ago

Was this helpful?

Overview

Who Is It For?

Labels & Distributors: Track how your catalog performs across streaming platforms, downloads, and physical sales (when available).

Artists & Managers: Gain immediate insights into how new releases or promotions are impacting daily streams, downloads, and overall audience engagement.

Artist Management & Labels needing to spot short-term spikes or dips to fine-tune promotional campaigns.

Marketing Teams looking for time-based patterns to align with social media and ad strategies.

Real-World Scenario #1 A manager compares daily streams over the last month to measure the impact of a social media influencer campaign that ran two weeks ago.

Real-World Scenario #2: A label owner wants to see if a new single is trending upward or downward. They check Daily Trends for the last 14 days to confirm continuous growth in streams.

Key Benefits

Quickly gauge whether your marketing or promotional efforts have a measurable effect.

See how different DSPs or regions respond to your music over distinct time frames.

Align future release strategies with observed consumption patterns.

Switch between line, stacked area, or bar graph for quick comparisons.

How It Works: Step by Step Guides

Access Daily Trends

Go to Analytics and Select Trends in the left main menu.
This page shows all daily metrics for the selected time period.

Choose a Date Range

Choose daily, weekly, or monthly granularity.
For custom dates, select Choose Dates, pick a start and end date, then click Apply.

Filter Your View

Use the Filters at the top of the Trends page (artist name, title, UPC/ISRC, etc.) to refine data.
Compare multiple data sets on the same chart to see relative trends.
Filter by specific tracks, artists, DSPs, or countries.
You can also click on items in the graph or lists to drill down further.

Select a Category (Card) to View More

Select or drill down between Labels, Artists, Releases, Tracks, Formats, Channels, Services, Countries, or Cities.
Check or uncheck boxes in the table below to display or hide items on the graph.

Narrow or Shift the Timeline

In the summary timeline beneath the main graph, drag the left or right edges to zoom in.
Move the highlighted window left or right to focus on a particular period.

Interpret the Chart

Use the icons in the upper right to select Line, Stacked Area, or Bar.
Hover to see exact numbers on any date point.
Use the table below for top tracks, top releases, or top artists.

Frequently Asked Questions

Q1: Why are there dips around weekends or specific dates? A: Listener habits can vary by day of the week or coincide with major events. Check your marketing calendar or seasonal trends.

Q2: Can I compare two specific artists or tracks in the same chart? A: Yes. Use the filter to select multiple items, and they will appear with distinct line colors on the chart.